Category: Social Science homework help

Use the Internet to look for a health care organization in your area such as a

Use the Internet to look for a health care organization in your area such as a hospital, rehabilitation center, emergency medical center, or nursing home. Take some time to look at the organization’s logo and other elements of brand identity. Using what you learned about Schmitt and Simonson’s drivers of identity management regarding inconsistent image, determine whether the chosen facility’s logo and associated branding elements convey an image of consistency and order. Be sure to support your analysis with rationale from the textbook and any other resources you may identify on the subject.
For the discussion, provide a link that shows at least two of the health care organization’s branding elements (such as their website, social media page, or press release). Then, respond to the following:
Does the branding within these elements convey consistency and order? Describe what impact (positive or negative) the branding elements could have on patient choice.
Be sure to respond to at least one of your classmates’ posts.

 Some of the most elite athletes in the world accomplish tremendous athletic fea

 Some of the most elite athletes in the world accomplish tremendous athletic feats while overcoming the perceived limitations of physical disabilities. Choose a current policy area from the following within the context of Paralympic sport: changing technologies; sport and human rights; integration of athletes with disabilities into able-bodied sports; or the wounded warriors.  

 Lam (2014) states the following: “The major responsibilities of sports governi

 Lam (2014) states the following: “The major responsibilities of sports governing bodies are to establish rules for the sport, to develop and promote it, to widen its popularity and to represent the sport and those involved in it. These goals can only be achieved through good governance and to ensure that the principles of democracy, independence, fairness, solidarity and transparency are respected. Governing bodies should recognize that they hold the power to govern their sports as trustees. This power is primarily vested in the members and exercised by them directly or indirectly through a system of representation. Governing bodies, therefore, should provide a clear statement of the roles and functions they perform to support their members and other groups with a legitimate interest in their activities” (p. 24).
Today’s sport governing agencies face a myriad of issues related to participation, integrity, and development. Select a sport governance organization from the following list: IOC, USOC, NCAA, NHL, NBA, MLB, NFL, NFHS, Pop Warner, USA Basketball (or another sport). Explain, providing specific examples, how the organization is fulfilling its responsibilities well. 

 For this assignment you will prepare and submit an analysis of the coaching pro

 For this assignment you will prepare and submit an analysis of the coaching process model in
your text. This assignment is intended to help you make connections between theory and practice
and to critically assess the utility of the proposed model. Your analysis must include 2 sections in
current APA format.

 While the Olympic Games are more than just a sporting event, they are an opport

 While the Olympic Games are more than just a sporting event, they are an opportunity for the best athletes in the world to compete on an international stage and for the host country to showcase their history and culture. Choose a current policy area from the following within the context of Olympic sport: corporate sponsorship; television rights; new Olympic sports; image; or politics at the Olympic Games.  

 Choose 1 peer-reviewed journal article published within the past 5 years that f

 Choose 1 peer-reviewed journal article published within the past 5 years that focuses on coaching
philosophies, models, concepts, frameworks, etc. Then, compose a 2-page review of it. 

Prepare and submit an analysis of the coaching process model in order to make co

Prepare and submit an analysis of the coaching process model in order to make connections between theory and practice and to critically assess the utility of the proposed model.

Chapter 18 in the textbook discusses perceptual maps. Discuss how you would use

Chapter 18 in the textbook discusses perceptual maps. Discuss how you would use a perceptual map in health care marketing.
Be sure to respond to at least one of your classmate’s posts.
here is the discussion to respond to:
Hello everyone,
An effective approach for health care marketing is the use of a cognitive map, which enables providers to graphically depict consumer choices and perceptions regarding their offerings in comparison to those of rivals. This can be especially helpful in determining gaps in the market, comprehending patient’s desires, and successfully adjusting marketing strategies.
First, a perceptual map aids in identifying critical characteristics that prospective patients may find significant, including cost, accessibility, quality of treatment, and specialized services. Plotting these characteristics on a two-dimensional graph makes it simpler to see how various healthcare providers are seen in connection to these characteristics. For example, “Quality of Care” could be represented by a particular axis and “Cost” by the other. Finding gaps in the market is made possible by mapping different clinics or hospitals to see where the competition stands (1), (2).
Subsequently, segmentation of the market may benefit greatly from the accompanying portrayal. Health care marketers can determine different patient segments according to their choice and expectations by examining the map of perceptions. Patients may, for instance, be divided into people who value affordable services against those that value superior specialist treatment. Marketers may develop tailored campaigns that speak to the particular requirements and passions of each group by having a thorough understanding of these groups (2), (3).
Additionally, healthcare advertising professionals can use mapping of perception to compare their offerings to those of their rivals. Finding strengths and shortcomings in comparison to various providers can be accomplished by examining the data displayed on the map. Marketers can create tactics to highlight a hospital’s excellence while addressing cost issues, such as via patient education or special promotions, if the healthcare facility is thought to be of good quality but charges a premium price (3).
Furthermore, strategic decisions about new service offers or service enhancements might be informed by perceptual maps. A new service line or changes to current offers may be necessary to fill a perceived vacuum in the market, for example, if the map shows that no providers are providing both high-quality and reasonably priced care (2). 
In summary, health care marketers can effectively identify market possibilities, segment their target audience, and create customized marketing strategies that meet patient requirements and preferences by using perceptual maps to understand consumer perceptions. In the end, this methodical approach helps improve placement in a cutthroat healthcare environment, enabling more successful interaction with prospective patients.

Using the same health care organization identified in the Week 3 assignment (Mi

Using the same health care organization identified in the Week 3 assignment (Miami Burn Center Hospital) complete a SWOT analysis on the organization overall, based on information you gathered when completing the first assignment.
Preparation
Use the provided template for your analysis. Download the Word document to your computer, complete it according to the requirements below, and save it. Then submit your finished document to the assignment.

SWOT Word Template [DOCX].
For more information on how to conduct a SWOT Analysis, watch the LinkedIn Learning video, Conducting a SWOT Analysis.
Instructions
As a first step, identify one or two of your organization’s major competitors. Then, make sure your SWOT Analysis includes each of the following:
Step 1: Strengths
Identify three examples of what your organization (or product or service) does better than (or at least equivalent to) the competition. These could include:

Specific product attribute advantage.
Brand perceived value.
Company’s customer service.

Step 2: Weaknesses
Identify three examples of weaknesses inside your organization (or products or services) that impact your ability to compete in the health care market. These could include:

Culture.
Patient safety.
Lack of board-certified specialists.
Shortage of nurses.

Step 3: Opportunities
Identify three examples of opportunities inside your organization from a standpoint of competing with other health care organizations. These could include:

Magnet status.
Telehealth services.
E-check-in prior to arrival.

Step 4: Threats
Identify three examples of events that could threaten the organization’s (or product or service’s) standing in the market. These might include:

New competitor entry.
Major product failure.
Reduction in promotional spending.
Customer changes.
Changes in the market.

 
Please respond to the following:
You are working for a health care organiza

 
Please respond to the following:
You are working for a health care organization that is starting a new service. You will be part of the roll-out for a new app that allows patients to access personalized health advice 24/7. What are some realistic branding strategies you could use to evaluate the new service? Be sure to provide rationale for your choices.
Be sure to respond to at least one of your classmates’ posts.